A Few Tips for New Licensees

Most new licensees overthink things as they begin their career. Here’s how to avoid that and get straight to what matters—selling.

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I teach and mentor a lot of new licensees and I’ve noticed a few things about them. In the beginning of their careers, a lot of new agents spend a lot of time getting ready to get ready. I’m sure I even did this myself to an extent. Whether they think they need to have a title person or lender in place or they think they need to build out some sort of elaborate referral system, most new agents are overthinking things. Saying you need to do something before you can go out and get business is just a fancy way of making excuses for yourself.

In reality, the only thing you need to do as you begin your career as a licensed agent is just reaching out to the people you know. Send a mass email or Facebook message to inform everyone you know about exactly why you’re now selling real estate. Tell them about your brokerage, your company, and send it out as quickly as possible.

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The most important thing is getting the word out.

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After that, just start calling people and everything else will fall into place. All you need to “get ready” to go is lead generate. You’re never going to get everything down perfectly from the beginning. It’s a process. When I was starting out, I thought I needed to have a nice camera so I could take good pictures of my listings. Turns out, I actually needed to hire a professional photographer.

You don’t have to know how to do everything right away as a new licensee. All you’ve got to know how to do is get the message out to everyone you know that you’ve started selling real estate. I have a few “announcement” templates I would love to send to you. Just give me a call or send me an email and I’ll send it on over. I look forward to hearing from you!

Why Do You Need Coaching and Mentorship?

In our business, I think it’s imperative to have a coach or mentor at the beginning of your career. Today I want to tell you why.

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Today, I wanted to talk about the importance of coaching and mentoring in our business.

In our office, I always tell the new agents to walk around our spacious confines and take note of the people who are up on the boards and scorecards. I tell them to look at those people because a high percentage of them used a coach or mentor at the beginning of their careers.

I personally think it’s imperative to have a mentor, coach, or both for the first six months of your real estate career. Speaking for myself, I need someone to be accountable to. Otherwise, I end up as my own boss and setting my own hours, and that never works. If I have a call with a mentor or coach at 2 p.m. on a Friday in which they’re going to ask for my numbers that I pledged to do for the previous week and I didn’t do them, I’m not going to make any money.

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Being your own boss rarely works.

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Once I had somebody like that in my career, it was amazing how much quicker my business took off. In our offices, we have both a coaching program and a mentorship program. We also have other kinds of coaching programs. I have two coaches right now, and all of our employees have been through some type of coaching. Some of them even continue to do it.

If you’re new to real estate or thinking about making a change in your career, don’t hesitate to reach out and schedule a free 30-minute consultation where we can talk about your goals for 2017 and how they can be applied to coaching and mentoring. I look forward to hearing from you!